Quick pitching tip:
When you’re new to freelancing, a unique story idea that only you can access, such as a hard-to-reach source or a story that’s easy for you to report because of your location, can help you break into major publications.
You may get assigned without any clips or credits because if the editor wants the story, they have to hire you for it. If you’re an established freelancer and send editors ideas regularly, they love you for it because you’ve made their job easy from beginning to end. You’re providing the whole package, a full service, and they don’t need to do anything but sign off on the ideas and the stories.
The less work an editor has to do on your story—from beginning to end—the more she’s going to want to work with you.
Good story ideas are key to that.
That’s why clarity on your ideas is so incredibly important when you pitch.
And of course, if you work with me, I walk you through each of your ideas one by one, to see how you can find more layers to them, make them more saleable, and package them in ways that make editors say YES!